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How To Win A Business Award

The secret sauce to winning an award. What The Judges Don’t Always Tell You!

It’s awards season and businesses of all shapes and sizes are launching themselves into the spotlight to bring home the trophies! As a consultant helping SME businesses with sales and marketing, I’m proud to have written entries for 10 winning finalists so far this year.

There is definitely a formula to optimise award winning chances. Here I share the impact of an award and what I think is the secret sauce to a winning strategy.

Gaby Jesson leads The Prospect Society, a collective of freelance, flexible sales and marketing talent, dedicated to supporting startups and lean scaleups.

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